Greggs and effective PR
Greggs has successfully adapted to diversifying customer demands and the way in which it communicates with consumers.
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public relations
Poverty that shames a nation
In a series of acts hinting at a chronic lack of self-awareness, various Conservative MP’s have visited Tesco food banks to show their support for those that volunteered their time.
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And the winner is…The Oscars and gift bags
The lucky Oscar winners unofficial gift bag is worth a cool £160,000 – brands supply free gifts because it’s instant advertising without contractual obligation.
Read moreJournalism shines a light.
Debates about the ethics and validity of investigative journalism have been very much to the fore recently. Last week’s news
Read moreCelebrity, Politics and ‘sniffy journalists’.
Quoted in the Radio Times this week, veteran foreign correspondent and broadcaster Michael Buerk said that he was ‘a little sniffy
Read moreReporting the Tianjin Explosion: Thoughts on the Chinese Media’s Performance
Just before midnight on August 12 2015, a series of explosions took place in an industrial area in Tianjin, China.
Read moreBattle buses and staged events – the 1983 General Election campaign
Learn from the master, chaps. PA David Cameron seems to have been channelling the spirit of Margaret Thatcher in
Read moreCelebrity prayers….public figures and politics.
The latest Labour election broadcast, premiered on March 30th, is a direct to audience address by the actor Martin Freeman, who you might
Read moreCharities and ‘shock advertising.’
By: Dr John Jewell The latest in a series of controversial advertising campaigns on behalf of charities made the news
Read morePublic Relations and the Arts
Posted By: Dr John Jewell In 2012, Rozalia Jovanovich wrote in the Washington Observer that: now more than ever, PR
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